We announced last month that MileShyClub runners would be featuring in a new BBC campaign to relaunch the Couch To 5K app and on Thursday, 18th April the advert was played for the first time on BBC Breakfast. If you haven’t seen it yet you can see the advert HERE. It was played during the London Marathon coverage and look out for it during the Great Manchester Run coverage too!
Club founder, Jane Dennison, appeared live on the BBC Breakfast Sofa with radio broadcaster Jo Whiley and BBC presenters Naga Munchetty and Charlie Stayt where they talked all things Couch to 5K. Jane and Jo then went to join a very excited group of thirty MileShyers along and presenter Mike Bushell who interviewed some of our runners about their amazing stories. Natasha talked about how running helped with her grief. Lisa talked about running through chemotherapy. Mike talked about starting running at the age of 75. And Mark talked about how running helped him through a period of poor mental health. You can watch the full group interview HERE. We then all ran Week 1 Run 1 of Couch to 5K with Jo Whiley around Salford Quays.
There was also much radio coverage on the day. Jane and runner Natasha were interviewed alongside Jo Whiley on BBC Radio 5 Live at 6.50am. Later that day Jo Whiley dedicated the song ‘Titanium’ by Sia to Jane and Natasha and then went on to dedicate another song, ‘Fools Gold’ by Manchester band The Stone Roses, to everyone at the MileShyClub.
We are grateful to everyone who took the time to take part in the coverage and for sharing their stories, as well as BBC producers Emma and Kath who took very good care of us on the day